Bicycle Wheel Warehouse is dedicated to offering precision built bicycle wheels at excellent prices. Every wheel they sell uses the best components for their respective goal, whether it is a focus on gram shaving, performance, or achieving top overall value.
I designed and developed the Bicycle Wheel Warehouse website around a storefront framework that gave them all the robust features of a full shopping cart business, without looking like a typical "out-of-the-box" template system. Working with heavy CSS and the framework templates, I created a unique experience that has given Bicycle Wheel Warehouse an edge in the market.